I've successfully managed the social media channels for hitchBOT, Tecla, Lissa Health, WakeUps, and for other small to medium sized enterprises. Both hitchBOT and Tecla have been vastly covered by news outlets like Buzzfeed, People Magazine, Tech Crunch, Mashable, etc.
hitchBOT, a Canadian hitchhiking robot created to study whether robots can trust humans, was widely followed by over 75K social media users during its second hitchhiking adventure that took place throughout the United States. On all of its social media accounts (Facebook, Instagram, Twitter, Storify), I adopted the persona of hitchBOT and used it's quirky voice and personality to update followers on the trip and hitchBOT's unfortunate demise. You can see what bad thing happened to this very good robot here via the Huffington Post.
Through high-quality images and copy that reflects the brand, I've successfully managed and grown Instagram accounts in Health, Tech, Beauty, Lifestyle, etc. Below are some examples of Instagram posts I've crafted.
Quality, consistent branding is at the very core of any digital marketingplan I craft. I've successfully redesigned logos, drafted key messages and taglines, outlined voice and tone, and delivered consistent copy throughout social channels, websites, and other marketing collateral. Below are some examples of logos I've created.